DELIVERY CHECKLIST [ ] Brief approved; one promise and a clear buyer situation. [ ] Evidence, testimonials, footage, music, and claim permissions checked. [ ] Opening accurately leads into the offer; payoff delivered. [ ] Product and advertiser are recognizable. [ ] Price, terms, disclosures, and CTA match the destination. [ ] Mobile legibility, captions, audio, spelling, and accessibility checked. [ ] Each intended placement preview checked for cropping and UI overlap. [ ] Current Meta placement requirements checked before export. [ ] Concept / execution / hook IDs and version numbers in filenames. [ ] Finals, editable files, captions, thumbnails, copy, and source assets delivered. [ ] Asset manifest maps every file to hypothesis, proof, CTA, and destination. [ ] Media buyer confirms event tracking, economics, test design, and launch readiness.