VIDEO STORYBOARD
Concept ID / execution ID / hypothesis:
Intended placement(s) / duration hypothesis:
Opening: what does the viewer understand immediately?
For each beat, write:
  Approximate timing:
  Visual / action / framing:
  Spoken line / audio:
  On-screen text / caption:
  Product or brand cue:
  Job of this beat:
  Evidence or claim source:
Beats to consider (combine or reorder where useful):
  Opening and product relevance
  Demonstration or explanation
  Proof and the main objection
  Offer and next action
Payoff: which question does the opening promise to answer?
Sound-off comprehension check:
Safe-zone / crop / subtitle / disclosure check by placement:
What can be removed without weakening the argument?
CTA / destination / end frame: