Protocol City
Creating transparency in compounded medication, and hormone testing markets.
I’ve spent the last 10+ years helping startups find, build, and scale repeatable growth.
I work hands-on with founders to figure out how to build brands that emote and drive demand. Previously CMO at Eli Health, SVP Marketing at Maximus, VP Marketing at Legacy.
At this stage of my career, I’m staying close to the work in a hands on capacity.
Creating transparency in compounded medication, and hormone testing markets.
Previously a marketing consultancy, currently a playground.
A practical guide to ad principles, production, and testing, with templates and 35 examples.